The Cover Mastery Combo

Description

1. The Book Cover Studio

A 148-page guide that walks you through designing like a pro—no experience required. Learn how to:

• Create professional covers from concept to finished file
• Choose fonts, colors, and layouts that fit your genre
• Make covers pop in thumbnails and online stores
• Use BookCoverly + Procreate (or Canva) for full creative control
• Develop a consistent brand style and strong portfolio
• Price your work, market to authors, and build a design business

2. Book Cover Design Psychology

A 17-page deep dive into the hidden triggers that drive book sales. Discover:

• How readers form snap judgments in seconds
• The typography, colors, and imagery that influence choice
• Emotional and subconscious cues that spark curiosity
• Ways to align with genre expectations without clichés
• The psychology behind memorable, click-worthy covers

Doni Waikel is a designer, author, and creative entrepreneur with over two decades of experience in the publishing world. Known for blending artistry with strategy, Doni has helped countless authors bring their stories to life through powerful, market-ready book covers. With a background in both graphic design and self-publishing, Doni specializes in teaching others how to design with confidence—combining the visual craft of cover creation with the psychology of what truly sells. Passionate about empowering writers and creatives, Doni shares practical tools, courses, and resources that make professional design accessible to everyone.